A forward-thinking approach to social media marketing: the strategic integration of AI for content optimization, the engagement potential of live streaming/vlogging, and the art of crafting platform-specific content to enhance social media effectiveness in 2024.
New to AI? Here’s an intro level training to using AI in your biz! (And maybe your life? O-ho!) We’ll cover the basics of ChatGPT and other AI in programs like Notion and Canva. No crazy tech skills needed – includes an interactive Q&A at the end.
As small business owners, we’re often asked to explain what we do in a clear and concise way. It’s a simple request, but one that can be surprisingly difficult to answer off the cuff. We get so caught up in the grind of things and in our passion might...
SWAG is something I would love every business to budget for. It’s internal marketing. External marketing. SWAG reminds clients of all the change they’ve brought for themselves through working with you!
Come and practice your sales scripts! We will take 90 minutes to role-play sales conversations so that you can see in real-time what to say, when to say it, and how to present your offers. Bring your offers to explain to the group. Then, choose if you’d like to sell to Michelle, or have Michelle sell to you! Participants will walk away with new questions to ask, several ways to handle objections around things like commitment and cost, and newfound confidence in laying out their amazingness. Come ready to laugh, learn, and language!
Recitals can be stressful for you and your students. That’s why Eden Casteel does everything BUT recitals! In this VCB, Eden will show you how to create exciting, satisfying performing opportunities for everyone in your studio, while keeping your sanity.
If you own a business, you have to sell. You have to market. You can’t get away from that. What we really want is for our clients to say “hell yes” without feeling manipulated into doing so. Let’s get off this myth that it’s inherently bad to sell, that it’s always dirty or shady.